The Brand Assessment Toolkit will help you understand your brand across four key dimensions PLUS let you score your brand against 40 different key “best practices”. The results will help bring a visual representation of your brand’s current state.
After working through the Toolkit, you’ll be provided with:
- Recommendations on how to improve your brand
- Applicable knowledge and insights
- A game plan for making your brand (and marketing) truly effective
We encourage you to share this Toolkit among your Sales and Marketing Teams to gather multiple viewpoints. This will create better insights to the current state of your company’s brand and how to improve.