Top Trade Shows to Target for 2018

Photo by Best DSC!
Source: Rico Shen via Wikimedia Commons

Whether participating as an exhibitor or merely as an attendee, every business needs to attend at least one large trade show every year. While smaller companies may worry about the risk of being overshadowed by larger competitors in the same space, the benefits generally outweigh the risks. Truth is, attending the really big trade shows can expose your product or service to a wider audience, provide valuable networking and partnership opportunities, and allow you to see first-hand what your competitors are doing — as well as how they’re doing it.

Below is a list of 12 of the largest U.S.-based trade shows in a variety of industries taking place around the country in 2018. Don’t miss out on your chance to “wow” a whole new crowd.

January 2018

International Builders’ Show 
  • Show Dates: January 9-11, 2018
  • Location: Orlando, FL

Organized by the National Association of Home Builders (NAHB), it’s the largest light construction building industry trade show in the United States.


March 2018

Natural Products Expo West
  • Show Dates: March 7-11, 2018
  • Location: Anaheim, CA

This show has been tagged as one of the world’s largest organic and natural products expo.

Global Pet Expo
  • Show Dates: March 21-23, 2018
  • Location: Orlando, FL

Presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA), this is the pet industry’s largest annual trade show.

And make sure to keep an eye out for one of our clients, 4 Best Friends (4BF) – they make all natural rubber dog toys.


April 2018

National Association of Broadcasters
  • Show Dates: April 9-12, 2018
  • Location: Las Vegas, NV

The world’s largest electronic media tradeshow.

International Security Conference West
  • Show Dates: April 11-13, 2018
  • Location: Las Vegas, NV

The largest event in the U.S. for the physical security industry, covering access control, alarms and monitoring, biometrics, IP security, video surveillance/CCTV and more.


May 2018

Lightfair International
  • Show Dates: May 8-10, 2018
  • Location: Chicago, IL

The world’s largest annual architectural and commercial lighting trade show and conference.


June 2018

BIO International Convention
  • Show Dates: June 4-7, 2018
  • Location: Boston, MA

The BIO International Convention is the largest global event for the biotechnology industry and attracts the biggest names in biotech.

Hospitality Industry Technology Expo and Conference
  • Show Dates: June 18-21, 2018
  • Location: Houston, TX

Produced by Hospitality Financial and Technology Professionals (HFTP), this is the world’s largest hospitality technology show occupying more than 130,000 square feet.


July 2018

IFT Food Expo
  • Show Dates: July 15-18, 2018
  • Location: Chicago, IL

This show boasts the industry’s largest collection of ingredients, equipment, processing, and packaging suppliers under one roof.

Comic Con International
  • Show Dates: July 19-22, 2018
  • Location: San Diego, CA

Home of the largest comic book and popular arts convention in the world.


September 2018

International Manufacturing Technology Show
  • Show Dates: September 10-15, 2018
  • Location: Chicago, IL

One of the largest industrial manufacturing trade shows in the world, this show is held every two years and draws over 2,400 exhibitors and 115,000 registrants.


October 2018

PACK EXPO International
  • Show Dates: October 14-17, 2018
  • Location: Chicago, IL

The world’s largest packaging and processing show with over 2,000 exhibitors showcasing the latest technology and solutions.



Ready to make your mark at a large expo or convention? Contact the tradeshow marketing experts at EXHIB-IT! for advice on how to put your best foot forward, show smart, and stand out from the crowd.

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