10th Annual B2B Expo a Huge Success!

The 10th Annual B2B Expo, New Mexico’s largest Strategic Networking event & Business-to-Business Expo last week was a huge success with a packed house of 853 in attendance plus EXHIB-IT!’s new Technology App for Attendees made it easy to track attendance and attendee preferences. The event broke previous attendance records with 787 attendees and 125 exhibitors representing more than 43 industries. Additionally, over 100 people attended educational roundtables prior to the Expo’s kick off. The “Pay-it-Forward” Silent Auction raised over $2,866 with all proceeds benefiting Victory Outreach Albuquerque.

“Given our record numbers, it is obvious business people are looking for an opportunity to network, learn and make important connections,” said DJ Heckes, founder of the Expo and CEO of EXHIB-IT! “There are many industry trade shows, but nothing dedicated solely to business. We have already secured the date for next year’s event – Tuesday, April 24, 2018, with many returning Sponsors already committed.”

The event started with the Educational Roundtables with 10 Award Winning Presenters:

  • Mark Herman, CEO of Dion’s
  • Toby Younis, Executive Producer of Videotero, LLC
  • Paul DiPaola, NM Regional President of U.S. Bank
  • Victoria Salazar, Marketing Director of Mark Pardo SalonSpa
  • Mario Burgos, President and CEO of the Burgos Group
  • Steve McKee, CEO of McKee Wallwork + Co.
  • Dale R. Dekker, Founder of Dekker/Perich/Sabitini
  • Maralyn Beck, Chief Digital Strategist, BRAVE Social
  • Candace Beeke, Publisher of ABQ Business First
  • Michelle Hernandez, Attorney at Modrall Sperling Lawyers
  • Ernie C’DeBaca, VP of Convention & Tourism for AHCC, Facilitator

Next was the Main Event that started off with a Meet & Greet with All Albuquerque Mayoral Candidates from 4-5 PM.

Assigned Table Mayoral Candidate Meet & Greet Time
Table 1 Deanna Archuleta 4:00 – 5:00 PM
Table 2 Brian S. Colón 4:00 – 5:00 PM
Table 3 Lamont T. Davis 4:00 – 5:00 PM
Table 4 Michelle Garcia Holmes 4:00 – 5:00 PM
Table 5 Rachel Golden 4:00 – 5:00 PM
Table 6 Wayne Johnson 4:00 – 5:00 PM
Table 7 Timothy Keller 4:00 – 5:00 PM
Table 8 Dan Lewis 4:00 – 5:00 PM
Table 9 Scott Madison 4:00 – 5:00 PM
Table 10 Stella Padilla 4:00 – 5:00 PM
Table 11 Augustus “Gus” Pedrotty 4:00 – 5:00 PM
Table 12 Susan Wheeler-Deichsel 4:00 – 5:00 PM
Table 13 Ian Page 4:00 – 5:00 PM

Mayoral-CandidatesWe captured 8 of them early enough for a photo opportunity while the others were still in route, but all 13 showed up.

Best Local Brand Winners were announced after LIVE Voting ended at 6:30 PM at the event. The voting breakdown for our winners was Mark Pardo Salon Spa at 1,384 and Best Buddies of New Mexico at 217. A total of 3,077 votes were cast (an average of 106 votes per day!). A total of 493 votes were placed on the day of the event itself.

Best Local Brand Commercial Winner: Mark Pardo SalonSpa


Best Local Brand Nonprofit Winner: Best Buddies of NM.


After 5 PM, the event was full of strategic networking with attendees and exhibitors throughout the event. You could feel the excitement in the air while walking the event and see people truly interacting. The event did not end until 8 PM and then the VIP Sponsor Thank you Party started at 8:30 – 10:30 PM in the Concierge Suite, which was a private party hosted by EXHIB-IT! for Sponsors, Roundtable Speakers and Ambassador Volunteers.

This year we were able to gather better metrics on Attendee Satisfaction from our Post-Event Survey. In our Exhibitor Booth Camps that we held prior to this event, we discussed the importance of a Return on Relationships, knowing also that the Metrics will play a big part of a Return on Investment also.

See below for some of our more recent testimonials provided from our survey responses.
Top 5 Comments:

“Based on my first time, I’ll definitely be back” – Janet McEwen, American Society of Radiologic Technologists

“We picked up enough leads to make it worth attending, and might even be interested in a booth for next year!” – Scott Klinkhammer, SignArt of New Mexico

“I had a large crowd in front of my booth. It was actually overwhelming in a good way. I have 10 strong leads and about 25 interested. It was totally amazing. Can’t wait until 2018.” – Tony McKenzie, Action Audio Visual

“The 10th Annual B2B Expo NM Event delivered everything promised by the host and what I told others when inviting fellow networking individuals. I’ll start NOW to invite others to next year’s event.” – Steve Reimann, KNKT 107.1 FM at Calvary ABQ

“Really enjoyed the Roundtable presenters.  What a great opportunity to get closer to company heads to learn their culture and marketing strategy. Good mix of networking individuals as well.  Look forward to next year.” – Dawn Bodenner, DMC Logistics

See our Survey ROI metrics below.



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s